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Liverpool MD Billy Hogan praised FSG’s strategy in building the club over the years during an exclusive interview with Liverpool Echo.

Hogan had joined the Reds as the chief commercial officer but was given the added MD role once Ian Ayre left in 2017, as per the Liverpool Echo.

The report adds that Liverpool’s commercial revenues have more than doubled to £136million and Hogan was happy with the leaps taken commercially at Anfield.

“We have moved the club forward quite a bit in that time. Clearly, from a commercial standpoint, which has been my area of responsibility, that’s grown significantly.

“But more importantly and I think what everyone is most proud of is the strategy we’ve had since FSG took ownership – how we built the club in a sustainable way over the long-term to be successful on the pitch. That’s ultimately what this is all about – everyone here wants to win.”

Hogan added that returning Liverpool to the “top of world football” is the aim and even though they can’t kick a ball, his team is working to drive the business end of Liverpool forward.

“If you go back to when FSG first started looking at Liverpool as an opportunity, people were referring to the club as a sleeping giant. I think that’s something that’s been proven to be true.”

Sponsorships soar under FSG

The report added that Liverpool secured 12 new deals with the likes of Konami and Malaysia Airlines, and we ensured a £20million commercial gain for 2016/17. BetVictor became our training kit sponsors while we also brought in Western Union as a sleeve sponsor this season.

Standard Chartered signed a new deal which keeps them on our shirts till 2023 and Carlsberg renewed their contracts as well.

Hogan spoke about another partner in Levi’s and how the team is constantly working to bring in the right deals for the club with an office in London as well.

Read more: “I would never say never” – Liverpool star open to joining Scottish giants

The MD ended by adding that Jurgen Klopp was a “tremendous fit” for the Reds and that the club are happy with the German’s presence.

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(Video) Liverpool sends fans down memory lane with memory of fantastic goal

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Fabio Aurelio Liverpool

Liverpool pulled a rabbit out of the hat by signing Andy Robertson from Hull City. The Scot wasn’t a big name then and didn’t cost us much but he has been incredible since breaking into the first-team.

The newly appointed Scotland captain is easily one of the best left-backs in the world and is only getting better with game time.

Although Liverpool have finally signed a dependable left-back, that wasn’t the case for many years as Alberto Moreno and Jose Enrique never seemed to fulfil their potential.

The Reds were a little unlucky with one player and that was Fabio Aurelio, the Brazilian. The former Valencia player was a Red for six seasons but made just 87 appearances in the Premier League.

The left-back was known for his incredible delivery and had a fantastic moment or two. His goal against Manchester United at Old Trafford is one of our greatest moments post the Champions League win in 2005 and FA Cup in 2006 and the Reds wished the 38-year-old on his birthday.

The Brazilian was great at set-pieces but his injuries prevented him from reaching his potential. Rafa Benitez got the best out of the now 38-year-old but the defender had to retire a few years ago as injuries caught up to him.

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Former Liverpool star claims he wants to play under this manager

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Kevin Keegan Liverpool

Kevin Keegan’s managerial career can be remembered for his rant against Manchester United and slumping behind the advertising hoardings after Liverpool beat Newcastle 4-3.

The former England star was one of the best during his time as he picked up a couple of Ballon d’Ors and won numerous titles as a player for the Reds.

Keegan certainly knows a thing or two about winning trophies and in a recent interview with the Guardian, the former England captain added that out of the current managers, he would love to play under Jurgen Klopp.

The Reds play attacking football but Keegan claimed he saw a bit of himself in Klopp and hence, would have played under our manager.

“I’d have to go for [Jürgen] Klopp because he’s like me.”

“He is going to tackle someone one day.

“I was very close to it [too]. When someone was breaking away and it was near the touchline, and I was stood there, I was very close one day to bringing him down. I really was.”

The 67-year-old is right about Klopp’s passion for the game and that is one reason why we are doing so well. The German has turned us into one of the best sides in the country and it is time for him to break his trophy duck at Anfield.

Read more: Former World Cup winner wants this German superstar to join Liverpool

The Reds last won a trophy in 2012 but with Klopp at the helm and the players producing incredible performances, we may have something to cheer about at the end of the campaign.

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“Wasn’t his best goal”, “He scored better” – Some Liverpool fans are certain Puskas had better goals last season

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Mohamed Salah Liverpool

Mohamed Salah came third in the best men’s player category at the recent FIFA awards but the Liverpool star did pick up the Puskas Award for the best goal of the season.

The winning moment came against Everton on 10th December 2017 as Salah jinked past a couple of players before curling the ball into the net.

The effort was adjudged to be better than Gareth Bale’s strike against us in the Champions League final and Cristiano Ronaldo’s effort against Juventus in the same competition.

Salah was on a tear last season as he broke the Premier League scoring record with 32 goals in the competition. The forward had a number of magical moments and a few fans were convinced this wasn’t the Egyptian’s best goal of the season.

There were brilliant efforts against Watford and Tottenham that come to mind. The 25-year-old hasn’t been on fire this season but the award should come as a handy boost for the remainder of the campaign.

Read more: Fabinho and Mignolet to start: Predicted Liverpool line-up against Chelsea in Carabao Cup

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